• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

On this MSc, you’ll gain insights into the world of marketing, with its ethical and societal implications. You’ll study core marketing areas in-depth, including market research, buyer behaviour, branding and analytics. You also cover the principles of design, creativity and innovation as well as global marketing management. Building on this foundation, you can tailor your degree to your career path, with options including digital marketing, supply chain management and the management of negotiation.

You’ll be studying at an international Business School with innovation at its heart, where you’ll benefit from our teaching, research and business partnerships.

Accreditation

Our Strategic Marketing MSc is accredited by CIM – The Chartered Institute of Marketing, the world’s leading professional marketing body. Accreditation provides graduates of the course with a fast-track progression route to obtaining Chartered Marketer status via examination exemptions. The University of Sussex Business School is accredited by EQUIS, the most comprehensive institutional accreditation system for business and management schools. Accreditation ensures a rigorous quality control, benchmarking against international standards and is acknowledged worldwide.

Career

On this course, you gain the essential strategic marketing skills and knowledge for employment in today’s global and dynamic world. It’s for people who want to work in: advertising, brand and product management, digital marketing, international marketing, marketing research or consultancy, new business development, public relations, research (or wish to undertake doctoral study), and sales management.

所属院系

进入哪个院系学习？ Business and Management

中国学生入学要求

为来自中国的学生设计 Students need to have a Bachelor degree from a leading university with overall mark of 65%-80% or 75%-85% depending on your university. Specific requirements may vary depends upon the course chosen.

课程信息

学制：全日制(1 年)

学费：£22,500.00 (¥ 203,173) /年

开学时间：2022九月

申请截止日期：1-Aug-22

留学地点：University of SussexSussex House,Brighton,Brighton & Hove,BN1 9RH, England