• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

The BA [Hons] in Advertising and Branding degree programme aims to nurture creative thinkers with the skills and knowledge to investigate, analyse, conceptualise and present visual information and creative ideas. Students will acquire the necessary depth and breadth of specialised and contextual knowledge to address a range of appropriate advertising problems in industry. It is intended for those who wish to become advertising experts within the advertising industry. The subject combines Advertising, Communication, Design, Contextual Studies and Professional Studies with technologies and processes in a coherent and relevant manner. The programme aims to produce world class graduates with a focus on competencies in creativity, critical thinking and entrepreneurial thinking, skills that are transferable across mediums, media and settings.

On successful completion of the programme, the graduates will be awarded with a degree from Lancaster University. They will be awarded two certificates, making them graduates of both Sunway University and Lancaster University.

Career Prospects

• Creative director
• Art director
• Brand manager
• Advertising account executive
• Copywriter
• Social media manager
• Creative production manager
• Account planner
• Media planner
• Web media advertising specialist
• Editors
• Strategists

所属院系

进入哪个院系学习？ School of Arts

中国学生入学要求

为来自中国的学生设计 Students must have STPM or equivalent qualification. Any other qualifications will be considered on a case-to-case basis. English language requirements - TOEFL: 550 (paper-based), 213 (Computer-based), 80 (Internet-based); IELTS: 6.0; PTE Academic: 50 overal (minimum 46 in each skill); MUET: Band 4; O-Level English (1119): Credit; SPM English: B3 or B+; UEC English: B4; Sunway Intensive English Programme (IEP): Pass Level 4 with minimum 65%; ESL / English Satisfactory level in Pre-University Programmes.

课程信息

学制：全日制(3 年)

学费：RM34,280.00 (¥ 54,070) /年

开学时间：2022八月, 2022一月

申请截止日期：

留学地点：Sunway UniversityNo. 5, Jalan Universiti,Bandar Sunway,SUBANG JAYA,Selangor,47500, Malaysia