• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Overview

This course will provide you with the core professional skills required for a rewarding career in digital media management and production. This interdisciplinary offering, bringing together Stirling’s internationally recognised strengths in media, film, and communication studies, is distinctive from competitors in offering you the unique opportunity to develop analytical, creative, and production skills; underpinned by important sociocultural understanding of human behaviour and communication in the digital context, and the complex factors influencing people’s behaviours.

You will gain in-depth understanding of human communication and information behaviours, and the complex and variable sociocultural factors influencing peoples’ behaviours at both macro (societal) and micro (individual) levels. You will gain in-depth understanding of research methods for digital media market research, including options to develop data analytics and social media marketing skills. You will also have the opportunity to develop practical skills in digital content development including graphics design and video production. The course also provides you with the opportunity to gain industry specific knowledge in one or more of the following high growth sectors: digital creative industries; digital heritage; and digital health.

Teaching

The taught course takes place within the University’s two 15-week semesters and involves lectures, seminars, tutorials and case-study work.

There is an emphasis on varied assessment, problem-finding, and critical practice modes of delivery.

所属院系

进入哪个院系学习？ University of Stirling

中国学生入学要求

为来自中国的学生设计 Students graduating with a minimum of 70% (65% for 211/985) in a four year Bachelor's degree are considered.

课程信息

学制：全日制(12 个月)

学费：£18,645.00 (¥ 168,362) /年

开学时间：2022九月

申请截止日期：

留学地点：University of StirlingStirling,FK9 4LA, Scotland